Paid Campaign Audit

Audit an existing paid search or paid social campaign and identify wasted spend, targeting gaps, and quick wins to improve ROAS immediately.

Digital Marketing SpecialistClaudeCo-PilotChatGPTGeminiLowUpdated Mar-26

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Prompt

I need a paid campaign audit. Here are the details: Platform: Campaign objective: Monthly spend: Current ROAS or CPA: Target audience: Campaign data or structure: Please audit the campaign across: 1. Targeting — are we reaching the right audience? Are there overlaps, gaps, or exclusions missing? 2. Creative — based on the data, what's working and what isn't? 3. Bidding strategy — is the current approach aligned to the campaign goal? 4. Budget allocation — is spend distributed effectively across ad sets or campaigns? 5. Conversion tracking — any flags on attribution or measurement gaps? 6. Quick wins — 3 changes I can make this week to improve performance immediately 7. Longer-term recommendations — structural or strategic changes worth testing next If you need more information to give a useful audit, ask me now.